Who doesn’t know the saying that quality has its price? While I would not necessarily view Jack Daniel’s Whiskey’s as high quality, the parent company Brown-Forman’s stock for long has been seen and valued by the market as such. Shares seemingly knew only one way: slowly, but reliably up. Despite small growth rates and unlike its bottles on the shelves, this high-margin business’ equity was never really on sale – until recently. Is this finally a once in a decade buying opportunity?