The letter to better understand the market

Important disclaimer: All content is for information, educational, and entertainment purposes only and does not constitute personal investment recommendations or advice, but the sole personal, highly subjective opinion of the author. Published content is accessible to all readers equally (based on their membership level).

Welcome fellow stock investor,

I’m Alan, an independent equity analyst, active in the markets since 2011.

If you

  • enjoy and seek deep fundamental stock analyses
  • want to truly understand businesses and their risks
  • value independent thinking

then my newsletter might be interesting for you!

My members frequently receive my analyses in concise 12-page reports.

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All content is for information and research purposes only. Every reader makes their own independent investment decisions. Past performance does not guarantee future results. Investing involves substantial risk of loss.

>> in total, 50 reports (+updates) published, full archive available for members

Note: Unfortunately, I cannot offer my memberships in every jurisdiction due to different VAT / GST / Sales Tax regimes. See a list of those countries allowed to register by clicking here.

Results Disclosure

(For demonstration and transparency purposes only)

Active subscribers to my Premium or Premium PLUS membership of this blog who used my analyses to implemented stock investments based solely on their own decisions and without any personal or written communication with me, could have achieved hypothetically the average rate of return as shown below for my “closed cases” (cases I declared not to be covered anymore via updates). Closed cases also contain hypothetical losses at the time of ending my coverage for subscribers.

Individual results can vary significantly based on factors (among others like) including timing of buys or sales of stocks, portfolio weightings, capital deployed, paid fees or taxes, risk management, market conditions, and possible repeat transactions. I do not offer an actively managed model portfolio, but only show for demonstration and transparency purposes the average, hypothetical, equal-weight, pre-tax return of all my published cases, split into the respective memberships.

Past performance does not guarantee future results. Trading and investing involve substantial risk of loss, even for experienced investors.

“Active cases” (cases I still publish short business analysis updates about for my subscribers on an infrequent basis) that are still covered by me are NOT shown or included in the charts below due to fluctuating prices on a daily basis in order to avoid showing short-term price movements. Including my active cases, the returns of all my cases could be negative, depending on daily price momvements.

Returns since I started my blog in August 2022 and per 31 May 2026, determined via a self-created spreadsheet, connected to Yahoo Finance for independent, third-party data with results converted to USD for better comparability against the benchmarks. Dividends, if applicable, were added manually (pre-tax), based on companies’ announcements.

What my members say

The following are personal opinions and experiences of some, but not all, of this blog’s members. All comments are made voluntarily, free of compensation, and backwards looking. I have no influence over these expressions. Possibly mentioned past performance is no indicator for future returns.

Check out what my most motivated and satisfied students have to say about my work:

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Past performance does not guarantee future results. Investing involves substantial risk of loss. Nowhere do I offer personal investment advice or recommendations. My “job“ ends with the press of the “publish“ or “sent“ button to distribute my writings to all my readers, based on their membership level.

Note: Unfortunately, I cannot offer my memberships in every jurisdiction due to different VAT / GST / Sales Tax regimes. See a list of those countries allowed to register by clicking here.

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I view stocks as businesses — not as lottery tickets

My approach is to view each stock as a true business. I want and need to understand businesses and their risks.

My toolbox consists of strict fundamental analysis, common sense, unemotional patience, business valuations – not complexity and not chasing hypes.

Investing is not gambling. Some ideas work out straight, others await their catalysts to materialize. Patience is key. There’s no way to “becoming rich quickly”.

All content is for information and research purposes only. Every reader makes their own independent investment decisions. Past performance does not guarantee future results. Investing involves substantial risk of loss.

Note: Unfortunately, I cannot offer my memberships in every jurisdiction due to different VAT / GST / Sales Tax regimes. See a list of those countries allowed to register by clicking here.

Why do I operate this blog?

I created this site for open-minded stock-market observers and analysts who love discovering new, fundamentally strong businesses. I am passionate in what I do for my readers and members.

My motto? Know what you own and why! In my view, everyone should know what's exactly in one's portfolio. Every thesis should be easily explainable.

Better think and judge independently than being a sheep that follows the herd. This includes questioning my judgements which are highly personal.

It just takes you 2 mins to get access to all my published reports and updates!

I would be happy to welcome you as part of my growing member base of independent thinkers!

All the best,

Alan,
Founder of Financial-Engineering.net
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Questions? Feel free to reach out to me every time. I'll answer in person!